Google AdWords - Introduction to Display Network Advertising and Remarketing

A meetup group for Google Adwords practitioners and enthusiasts. Network with other professionals, share insights, lessons learned and war stories about the greatest advertising platform on the planet.

In this session we'll go beyond search and into the vast network of websites that is the Google Display Network. We'll go through how to set up campaigns targeting relevant pages in the GDN, based on keywords, interest, placements, demographics and other targeting methods. We will also talk about the power of remarketing and how to reach existing, potential or previous customers - and people like them.

This Meetup is free for all members of the group to attend (and bring a friend if you like!). It will suit anyone who is considering or trying out campaigns beyond search - or who is just curious about the opportunities for growth. Also, there will be cake...

May 27
PreWired