We’re looking for a creative and entrepreneurial B2B marketer to help us build a sustainable growth engine for Turing Fest. This role is focused on driving growth at the top of the funnel: figuring out how to get more people (and, most importantly, the right people) engaged with Turing Fest's content and excited about our portfolio of events.
You’ll be a key part of Turing Fest’s new growth team, working closely with our CEO and Head of Growth. We’re looking for a true t-shaped marketer: you’ll have experience and confidence working across all the usual digital marketing channels (email, social media, content marketing, etc.), along with expert-level skills in at least one specialist area (technical SEO expertise is particularly desirable.)
This is not an entry-level role: we're looking for a marketer with experience, ideas and opinions. You’ll play a key role in driving Turing Fest’s continued growth, so the ability to quickly grok our strategic positioning and audience is essential. Previous experience working with startups and tech businesses is a definite plus, and a strong understanding of the global tech industry (particularly the UK and European SaaS ecosystems) is vital.
What we're looking for:
experience designing and implementing successful growth strategies across multiple digital channels, preferably in a B2B setting
a creative and adaptable approach to marketing: you’re good at spotting opportunities for growth and designing inventive campaigns to take advantage of them
a high level of comfort working with data, and using analytics tools to identify opportunities and determine ROI
expert-level skills with (and strong opinions about) a variety of marketing software tools and platforms
a strong bias towards action, and the confidence and motivation to operate autonomously: we're not going to micromanage you
excellent communication skills and a collaborative spirit: we're a small team, and we prize empathy and accountability
What you'll be doing:
alongside the Head of Growth, develop and implement a top-of-funnel strategy to help Turing Fest reach and engage a wider audience
take ownership of the SEO strategy and execution, sharing insights to inform content strategy and cross-channel campaigns
design and implement cross-channel demand generation campaigns, in partnership with the Head of Growth and external PR consultants
continuously test, measure and optimise top-of-funnel performance
collaborate closely with the Head of Growth to continuously optimise lead-to-revenue processes and full-funnel attribution
We're a small team, so this list isn't comprehensive – the role will evolve as the Growth team does.
What we’re offering:
Competitive compensation package, including UK pension scheme and participation in future employee stock option pools
Flexible working arrangements and generous paid leave policy. Our team is primarily based in Edinburgh, Scotland, but you can work from anywhere in the UTC-3 to UTC+1 time zones
A long-term role, with significant opportunity for growth. You'll be a key member of the team, and you'll be in a position to make an immediate impact
Sound like you? Let's talk!
Email your CV to firstname.lastname@example.org, and tell us a little about yourself — what have you done before, and why do you want to join the Turing Fest team? What was your biggest success, and your biggest failure — and what did you learn from them? Where do you think your skills are strongest, and where are you keen to learn more?
We're hoping to fill this role by 1 March 2019 — so if you think you might be the person we're looking for, get in touch ASAP!