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CodeClan - Social Media and Digital Marketing Specialist


  • CodeBase Edinburgh 38 Castle Terrace Edinburgh, Scotland, EH3 9DZ United Kingdom (map)

Social Media and Digital Marketing Specialist

We are looking for a vibrant, passionate social media guru to join our award winning organisation. CodeClan is a digital skills academy that provides adults the training needed to have a career in technology. Technology is the fastest growing market and Scotland is determined to be a forefront of innovation and growth. We have campuses in Edinburgh, Glasgow and Inverness, and this is a great opportunity for someone to be on the growth team for 2019 and beyond.

The Role

CodeClan’s Social Media Specialist is a new role as we are growing so much we need a dedicated function to manage all of CodeClan’s social media channels. The position is to work with the marketing team based in Edinburgh but also be required to travel to Glasgow on a monthly basis, be involved in events and conferences and to support the CEO when necessary. This role will be responsible for developing and executing best practice social media strategies in order to maximise digital engagement.

This includes building and maintaining a social media calendar, developing regularly scheduled social media content, leading national marketing campaigns on social media, running paid social advertising, developing a social network and analysing and reporting on campaign results.

This role will work with all departments throughout the business and will engage with people at all levels of seniority.

Responsibilities

  • Take the lead in the strategy and execution of increasing CodeClan’s social media footprint

  • Maintain, plan and manage the social media portion of the digital content calendar

  • Daily moderation of CodeClan’s online engagement on all social channels

  • Manage paid advertising on social channels

  • Build and nurture relationships with key influencers

  • Execute and maintain online campaigns

  • Run frequent Twitter chats and Facebook/Instagram Live activities

  • Analyse, record and report on social statistics and metrics

  • Keeping up with web trends, new marketing mediums, and online competitor analysis

  • Attend CodeClan events

  • Support the CMO with administrative tasks

Essential Criteria

  • Have at least 1+ years of experience in social media or digital marketing

  • Be able to show a clear passion for all things social

  • Excellent written and verbal communication skills

  • Proven track record of creativity and innovation

  • Curious, confident and able to use own initiative

  • Able to work under pressure and to tight deadlines

  • Good attention to detail with a high level of accuracy

  • Effectively able to work in a team environment

  • Highly motivated, with a ‘can-do’ attitude

  • Excellent organisational skills with the ability to prioritise

How to apply

To apply for the role please send a cover letter and up to date CV to jobs@codeclan.com.

Closing date 12.08.19.